B2C Marketing Executive

Job No: IG159
Location: London, UK

For the past 28 years, Intrepid has been taking small groups on real life experiences that give back to the places and people we visit. Now the world's largest provider of adventure travel experiences, we cater for all ages, budgets, and appetites for adventure through Adventure Tours Australia, Geckos Adventures, Intrepid Travel, Peregrine Adventures and Urban Adventures. 

Working in travel is a nice perk. An even better one is knowing that the work you do matters. Globally renowned as a leader in responsible travel, Intrepid Group has been a carbon-neutral business since 2010 and was the first global travel company to end elephant riding. The Intrepid Foundation, our not-for-profit, has raised $5m AUD for over 75 local and international charities by matching traveller donations dollar-for-dollar.

 

Job summary 

Our goal at Intrepid Travel is to give every customer who travels with us the Best Travel Experience Ever.  This role has a primary focus of building our direct business within Europe and is responsible for ensuring this vital segment of our business is supported and continues to grow.  You will support our General Manager for European Marketing in ensuring that our business-to-consumer initiatives continue to be successful and coordinate the day-to-day marketing of our Intrepid Group brands to our customers.

 

Who are you?

  • ‘Can do’ pragmatic attitude with a strong personal drive to achieve
  • An understanding of and belief in the Intrepid Group core values
  • Excellent communication skills to inspire industry partners, staff and to represent the brands
  • Strong organisational skills to deliver multiple projects to deadline and budget and work under pressure
  • Ability to work independently and in a team
  • Native German speaker preferred but not essential

 

What will you be doing?

  • The B2C Marketing Executive (Europe) is responsible for the day to day implementation of the Intrepid Group’s direct marketing strategy for Europe
  • Manage a campaign calendar of activity to engage prospects and customers with the Intrepid Group brands
  • Ensure all activity is within budget, drives sales and brings a strong ROI
  • Deliver effective communications across their Intrepid Group brands to maximise lead generation and sales growth in all markets
  • Working as part of the wider Marketing team the B2C Marketing Executive (Europe) will be required to be involved with general marketing activities on an ad hoc basis, including attending travel shows and events
  • Develop and manage influencer and blogger relationships

 

 

Applications close 15 December 2018

Please view the job description for more information

 

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